In a world dominated by fast fashion giants, the rise of sustainable and slow fashion brands offers conscientious shoppers some hope. The fast fashion industry is booming, with new trends emerging every few weeks and consumers buying clothes at an unprecedented rate. Fast fashion brands dominate the fashion industry market. According to Business Wire, the… Continue reading Navigating the Slow Lane: Challenges of Marketing for Sustainable Fashion Brands in a Fast Fashion World
Month: October 2023
Elevating Luxury Travel Retail: The Digitalization Imperative
A seismic shift is underway in the fast-paced world of luxury travel retail. Digitalization has emerged as the key to ensuring the continued relevance of retail brands in this ever-evolving landscape. Why a Consumer Centric Strategy is Needed Before we embark on the journey of digitizing luxury travel retail, it’s crucial to understand the profound… Continue reading Elevating Luxury Travel Retail: The Digitalization Imperative
TFWA Recap
Last week, Hylink Group participated in the TFWA World Exhibition & Conference held at the Palais des Festivals in Cannes. The event featured industry leaders and prominent global duty-free and travel retail figures. Our team attended panels and meetings with industry leaders across the travel retail sector. Read ahead for our key takeaways! Embracing a… Continue reading TFWA Recap
Casa Rosada Inauguration Recap
Last week marked a momentous occasion as we proudly unveiled our Casa Rosada in Bogotá, the brand-new headquarters of Hylink in Colombia. This event signifies a pivotal step in our pursuit of expanding our footprint throughout LATAM. The grand inauguration showcased the extraordinary works of Mantilla, a renowned Colombian artist known for his ability to blend the physical and digital realms seamlessly.