Like inflation, in-house marketers’ desire to create their own teams inevitably reemerges at the peak of every economy. This is especially true at the beginning of disruptive marketing cycles, which are one of few things that haven’t experienced shortages – entering the Metaverse; virtual influencers; data-compliant tools; disruptive turn-of-events such as the cookieless future and Facebook’s continued underperformance; the list goes on.
Month: April 2022
The 4-Day Work Week is a Flawed Sentiment
America sells innovation. Like oil for the Middle East, it is the lifeblood of the U.S. One sure-fire way to hinder this innovation? The 4-day work week, a trending concept that has since evolved into a policy-level initiative in countries such as Japan, Iceland, and Spain. In the advertising, tech, and advertising tech space, the… Continue reading The 4-Day Work Week is a Flawed Sentiment