Archives: reports
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The Future of Digital & Technology in Travel Retail
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The Travel Retail landscape must seize the opportunity to reach the ever-growing digital native groups of Gen Zers and Millennials, who continue to grow their share in the Travel space. That is why we created an analysis of how the travel space will change. Our in-depth analysis takes a deep dive at two questions that…
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Navigating China: Triumph through Leading Publishers
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Unlock China’s potential in Travel Retail with our exclusive ebook download. After grabbing your copy, you’ll gain insights on:
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Your Guide to AI
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Welcome to our comprehensive guide that will take you on an exciting journey through the dynamic world of Artificial Intelligence (AI) in Digital Marketing. In today’s rapidly evolving landscape, harnessing the potential of AI is no longer a luxury but a necessity for businesses aiming to stay ahead. Download our guide and learn:
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Report: Wellness & Beauty For All
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Welcome to the world of Wellness Beauty, the latest trend to take the Beauty Industry by storm! Wellness Beauty promotes the idea that Beauty and Wellness should not be viewed as separate entities but as complementary forces that provide healing, relaxation, and rejuvenation, allowing customers to find balance in their lives by caring for their…
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Your Passport to Medical Tourism
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Medical Tourism can be defined as the process of traveling outside the country of residence to receive medical care. The size of the Medical Tourism market is expected to reach USD 273.72 billion by 2027, making this travel industry niche extremely appealing to expand your marketing efforts and reach a larger audience. After downloading our…
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Changing The Narrative: Artificial Influencers in Marketing White Paper
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Artificial Influencers are created using CGI technology that allows them to act, look, walk, and talk, like “real” influencers. This makes them an asset for marketing companies looking to grow their audiences by reaching clients who don’t feel represented by real influencers, and avoiding PR scandals among other things. We have gathered all the information…
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Beyond The Rainbow: Your Passport Towards Inclusive Travel
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June is Pride Month, and while many brands use this time of the year to create campaigns celebrating the LGBTQIA+ community, at Hylink we want to give you tools that create a lasting change in how your DMO markets itself to this specific audience. After downloading our Passport, you will get access to:
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Set-Jetting: Your Passport To TV Inspired Travel
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A set-jetter is a modern-day pilgrim, traveling to a particular location “induced and conditioned” by specific contents of television and film. The industry points to around 68% of travelers choosing their destination after watching a tv show or movie. Through set-jetting, your brand can tap into viewers’ emotional connection with tv shows and movies! After…
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Your Passport To Bleisure: A New Frontier of Travel
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Bleisure Travel is a category of blended travel used to refer to individuals who combine corporate and entertainment itineraries. According to Skift, the market value for this emerging category represented $497.5+ Billion in 2022, which represents a crucial opportunity for Travel and Tourism Marketers for turning a business trip into a vacation. After downloading our…
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AI For Beginners
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In today’s world, AI is no longer a buzzword, it’s a necessity This helpful e-book is a must-read for Destination Marketers and Executives looking to stay ahead of the rapid evolution taking place within the Travel Tourism marketing landscape. After downloading our e-book, you and your team will learn how to master Artificial Intelligence for: